Articles & News On Insurance

Ready, Aim, Fire...Oops...Wheres The Target?

Everywhere you go on the Internet you find the words, "target market." What do they mean? What does it have to do with you? Well it has everything to do with your success in sales.

Let me give you an example. A few weeks ago an online entrepreneur asked me to review a direct sales presentation for him. Let's call him "Joe". His product and service is excellent. Top quality and performance, excellent customer service and support. The product will produce desired results for any business advertising online.

In this particular case, Joe's potential customer is in the furniture manufacturing business. The company owns a small chain of outlet stores and advertises on the Internet. Basically, an excellent candidate for Joe's offer.

Well, Joe sent me his package. In the offline world, it would have required UPS to deliver it with a hand truck! Now, that is an overstatement, but it consisted of a three-page cover letter, with four separate attachments and a CD presentation that he was going to mail as a follow-up.

Here's my response to Joe:

"What a tremendous amount of work you have put into this presentation.

Having been on the receiving end of proposals such as this, I must tell you that it would be the recipient of the "delete" key. Why? Too much to wade through. Too much for me to absorb. Too much for me to do. Nothing to compel me to read on.

Having said that, let's pretend for a moment that I am Mr. Jones.

Shopping For A Health Insurance Quote
For many people, health insurance is confusing, and difficult to shop for and compare. To best compare the multitude of options, obtain detailed, and complete health insurance quotes from any of the companies you are considering. There are thousands of health insurance companies, with each offering multiple plans. To make matters worse, each health plan has different costs, deductibles, out-of-pocket expenses, and other details to consider.

Private Pilots Term Life Insurance
Private pilots have special challenges when purchasing term life insurance. The fact is that most life insurance companies and agents don?t understand the actual risks involved in aviation and are unable to find pilots the most cost-effective coverage. At Daniel Insurance Agency http://www.danielagency.com we work with a large number of pilots and understand how to get the best life insurance rates for private and commercial pilots.

The Importance of Travel Insurance
You've finally saved enough to go on that dream vacation you've been planning. Now you're wondering if you should buy travel insurance.

Leading Insurance Fraud Investigation Company Uses i-Sight Investigation Software to Streamline Case Management, Increase Client Satisfaction and Repe
Advantage Surveillance Implements the i-Sight Investigation Software to Manage Investigations of Insurance Fraud and Streamlines Case Management, Improves Client Satisfaction and Increases Repeat Business. Advantage Surveillance found i-Sight Investigation Software from Customer Expressions. The web-based case management software provides a centralized, workflow-driven solution for managing investigations. All users can access i-Sight 24/7, enabling managers and investigators to collaborate in real time. "We are excited to have found i-Sight," Gregory said. "With i-Sight, we are decentralized but manage all information and evidence in a centralized system. It maximizes our efficiency so we enter information one time and ...

Car Insurance Rates Important Consideration For Drivers
For many drivers, finding the lowest cost car insurance rates is the ideal scenario for getting a good deal on motor insurance coverage Premium costs definitely impact the value of insurance coverage, but the benefits of coverage also affect the quality of protection

Public Liability Insurance -- Do You Need It as a Business Owner
Public liability insurance is important because all business are at risk to some degree. Even if nothing bad has ever happened on your business premises, that's no guarantee that it won't someday. If someone is hurt, or their property lost, it's your responsibility to properly compensate them. This cost can be extremely high, depending on the individual case.

Banger Rally Insurance; HIC Claim to Know the Score
More and more people are taking part in 'Banger rallies' - getting an old car and driving it, with a few mates, halfway across Europe. Upwards of thirty set off from the UK each year.

ProspectZone Joins Forces With PSM To Connect The Senior Market With Top Health Insurance Advisors
ProspectZone, the leading provider of Internet-generated health insurance leads, has joined forces with Precision Senior Marketing to provide a one-stop resource for health insurance agents looking to serve the fast-growing senior audience.

Would You Benefit From Taking Out Mortgage Insurance?
While this question should, of course, be the first thing you ask yourself before buying mortgage insurance, many do not even give it a thought. Usually those who give no consideration to the suitability of a policy are those who take it alongside the mortgage at the time of borrowing. Of course, many put trust in the lender ? after all, the lender got them the cheapest loan so why not the insurance to protect it?

LifeQuote Participates in Life Insurance Awareness Month (LIAM)
LifeQuote?, a leading provider of life insurance (life insurance quote online) online, is a proud supporter of Life Insurance Awareness Month (LIAM) 2007.

Fire & Ice Online Store Celebrates Natural Elegance
Special Promotions and User-Friendly Holiday Gift Finder Launch with 10% Discount. Fire & Ice, a national retailer of fine collectibles and jewelry, spreads cheer this holiday season with several new features of their online retail center, www.fireandice.com.

Canadian Funeral Insurance: Our Final Gift to Those We Love
Most of us don't like thinking about our own funerals, but no matter how much we ignore the inevitable, the truth is that when the time comes someone will be responsible for those expenses. The question is will it be our grieving loved ones who foot the bill or will we plan ahead and purchase funeral insurance to cover those costs so they'll have one less concern to worry about.

IFA Insurance Company Reduces NJ Auto Insurance Down Payments and Offers Payment Flexibility with New IFA FlexPay Program
IFA Insurance Company Announces the Availability of their New IFA FlexPay Program. The New Program Reduces New Jersey Auto Insurance Down Payments and Offers Greater Payment Flexibility to New Jersey Drivers.

Have You Considered Holiday House Insurance?
There are many things that you will have to consider when it comes to purchasing a holiday home and holiday house insurance is just one of them. Holiday house insurance works differently to the insurance that we all take out to safeguard our homes; cover that we take out this way simply very often isn?t enough for a holiday home.